Selected case studies
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See more: Gemini: crypto education, made clearAround two years of specialist writing for Gemini’s educational platform, Cryptopedia, explaining trading, order types and crypto concepts in language readers can follow.
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See more: BetterHelp: a clearer plan for a faster websiteA February 2023 performance analysis for a major online mental-health platform, translating technical issues into recommendations an engineering team could act on.
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See more: Parting Stone: a clearer way to find an unfamiliar productA January 2023 SEO audit that connected Parting Stone’s product language with the words people actually search for.
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See more: ScalaCube: turn hosting research into a buying decisionKeyword research, competitive gap analysis, an on-page audit and a buying-focused rewrite of ScalaCube’s paid Minecraft hosting page.
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See more: Axxel AI: from one page to a search-ready foundationCompetitive analysis, site architecture and a post-build technical audit that took a DeFi trading-bot site from a single homepage to dedicated pages for every…
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See more: Greenway Lawyer: answer the legal question, clarify the next stepA connected legal-content strategy, practical articles and website copy shaped around the decisions people face when seeking legal help.
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See more: Digitap: a publishing programme with pace and rangeDedicated editorial production for Digitap: long-form guides, daily news and market analysis for readers navigating crypto, payments and digital finance.
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See more: Rox: help buyers compare, help expertise stand outBuyer-focused content for a revenue platform: comparisons, alternatives guides and explanations of sales and marketing workflows.
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See more: Warrior Trading: trading education readers can usePractical trading education covering position sizing, market liquidity, psychology, broker reviews and chart patterns.
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See more: ErectaStep: ranking #1 for “ergonomics and access”Industrial content connecting ergonomics, workplace access and product applications in a competitive workplace-safety niche.
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See more: Texas Sports Academy: write for the parent behind the questionYouth-sports articles that help families understand training, competition and development, plus editorial QA and staff-training content.
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See more: MediaBoom and Sky View USA: content that understands the customerHotel-marketing articles for MediaBoom and ghostwritten luxury outdoor-living content for Sky View USA, guided by a brand-voice guide.
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See more: Local search: visibility where nearby customers searchLocal SEO monitoring and reporting for a Fairfax salon and spa and a Northern Virginia florist, with dated ranking snapshots.
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See more: SpotGamma, Kids Discover and Thoughtful AI: a strategy the whole team can work fromConnected content plans, editorial frameworks and production guidance for specialist finance, education and automation brands.
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See more: Local services and ecommerce: clearer buying journeysCity and service pages, website audits and search reporting for home-services, construction, ecommerce and healthcare businesses.
